CONSULTANT CONNECT

Robot wards

 

BRIEF

 

raise the business’s profile following its acquisition by a leading global telemedicine business, Teladoc.

APPROACH

identify the strongest media angles from Consultant Connect’s services - including hospital robots in the NHS. pitch stories to national and regional targets including London, Greater Anglia and the West Midlands .

RESULTS

From national newspaper coverage to regional interviews on the BBC and ITV, we put Consultant Connect in front of NHS procurement decision-makers. 

  • A page lead in print in The Observer with the headline Hospital robots will save the lives of hundreds of premature babies. The story also ran online in The Guardian

  • Broadcast interviews for CEO Jonathan Patrick on ITV News Calendar, BBC Radio CWR, BBC Radio Essex and Silicon UK’s podcast on how a tech revolution could save the NHS

  • Broadcast interviews for consultant Dr Steve Jackson and GP Ed Allen on BBC East Midlands Today and BBC Radio Leicester discussing Consultant Connect’s Advice & Guidance technology

  • Sweeping health and tech trade coverage of Consultant Connect’s PhotoSAF teledermatology platform

  • Regional hits in the Stratford Observer and Leamington Observer announcing the company’s nomination for a prestigious healthtech award

  • Inclusion in Psychologies’ 2023 list of ‘best workplaces for wellbeing’

“We’ve been delighted with Harpswood, they are a brilliant and creative ‘can-do’ partner. We wanted both regional and national news coverage, so articles in everything from the Loughborough Echo to the Guardian have met that brief. Coverage on ITV and various regional radio stations have been a huge bonus. Great work team!”

— Jonathan Patrick,
CEO

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