
ENAPI
the connectivity platform redefining the EV charging industry
BRIEF
ENAPI came to Harpswood to make a noise in the media for their €7.5 million seed raise across the UK, Germany and the US.
APPROACH
A seed stage raise is often challenging to PR because the figure isn’t always seen as significant enough for media to cover.
Our approach? Create a strong narrative about the challenge that ENAPI has set out to solve - plus offer founder interviews to give media the chance to speak to the team directly about why ENAPI’s launch is so exciting for the industry.
RESULTS
Sifted featured the announcement in their daily newsletter and other leading UK startup titles Startups Magazine and Maddyness also covered the news.
We also landed interviews and coverage in deutsche startups and eMove 360 in Germany and features in Sightline Climate and Electrive in the US.
In-depth interviews landed with top targets Business Insider and Mobility Portal, building relationships with key media who will then follow the success of the business as it grows.
32 pieces of trade coverage and counting…