ANDERSON QUIGLEY
Better leaders for a better society
BRIEF
Showcase Anderson Quigley’s ED&I expertise in executive search and develop the business’s partners as thought leaders in their sectors.
APPROACH
We ran messaging sessions to pinpoint what Anderson Quigley wanted to be known for and how to best articulate that.
We then Worked with several of the business’s spokespeople to define their topics of industry expertise and prepare them for media opportunities.
RESULTS
We’ve established Anderson Quigley’s partners as thought leaders in key trade publications across their sectors of focus.
Landing national coverage in The Times was a great result in our efforts to build Managing Partner Ed Pritchard's profile.
We helped develop partner Helene Usherwood as an opinion leader in diversity with specific focus on how to get more women into non-executive director roles. Her views were sought by a number of trade publications including HR Magazine, HR Zone and Hospital Times.
Anderson Quigley project coordinator Sophie McIntosh’s move from acting and dance into executive search gave us a great hook for an interview with Recruiter, landing the message about how the business has a culture of empowering people to do their best work.
We have positioned Managing Partner Nicki Pritchard as an authoritative voice on the world of diversity and inclusivity, securing her commentary in a range of titles from Raconteur and WorkLife to d&i Leaders and HR Magazine.
Partner Hayley Mintern specialises in the independent education sector and we’ve delivered a consistent presence for her across the industry’s key titles.
